InsightNG is built on the foundations of that universal human experience called human insight.  It can often be referred to as an aha! moment or moment of insight or eureka.  The power of insights is evident in our daily lives.

Dr. Nancy Napier provides what I think is a great summation of what insight is –

“Previously unconnected pieces of a puzzle or problem suddenly fall into place.  Ideas fuse together in unexpected ways that make sense, once they do.  And that feeling – relief, exhilaration, and euphoria.”

As a species, we have depended on our abilities to encourage and obtain insights on a daily basis. For example, when getting ready for the day, you thought about the people you would be meeting and decided what clothes you would wear suitable for the occasion.  You don’t have to think about how you solved that “what to wear today” problem as your mind worked through it unnoticeably fast.

On the opposite to that example, more complicated issues are not often solved merely by gathering additional data, defining the issues more clearly, or breaking them down into smaller problems.  Messy problems may have no clear precedent, cause, or right answer.  Einstein once said that such problems require different ways of thinking, finding creative and new solutions.

With a world that is increasingly more complex, with more uncertainties than ever before, our need to become better critical thinkers in order to encourage unforeseen insights to occur and to have the ability to innovate on demand, has never been so important.

But how can we address this need?

In today’s world, web based and mobile applications are increasingly built to deal with short bursts of user needs. However, our application is more than that. Use of the application is more about the journey an individual will take to reach new moments of insight, especially when they are struggling to understand something complex.  This means that our users gain the maximum value by using the application over a period of time, as they learn more about a problem or issue and begin to connect the dots until boom!, they get it and know what to do next.

After several years of pondering the endeavour, we believe we have come up with a way to systematize the insight journey, supported by a methodology that is adaptive to an individual’s situational needs.


Formation of 21st Century Insights


Our aim is to provide individuals with a co-creative, 21st century learning environment within which strong levels of collaboration, discovery, sensemaking and visual thinking can occur.  Although we are at the early stages of technically developing our overall vision, the foundations are now in place and available to enable value to be gained by our early adopter users.

To understand more, have a read of “Why InsightNG works for acquiring new insights” and “Our ICE Methodology“.

Neil Movold
Founder / CEO


About Neil Movold

I am the founder and CEO of InsightNG. I have a career spanning across Canada, Australia, Bermuda and New Zealand. For most of my life, I have been keenly interested in how our human brains function at a cognitive level. When my son Jaden was born with Spina Bifida, my interest in human cognition became more focused, resulting in the creation of InsightNG. My current interests lie in the areas of social learning, open innovation, collective & contextual intelligence, knowledge discovery, findability and content visualization.